Woodys Presents ANIMA | The Optical Journal

Woodys Eyewear presents ANIMA, a campaign with a very clear aesthetic purpose: to honor the meticulous design and color work that characterizes the brand, reflecting its identity in a utopian, harmonious, and sophisticated world. A singular atmosphere is created through the details, minimalist architecture, and Couture accouterments comprising the designs.

The Woodys spring-summer collection includes 38 new designs. Design templates that stand out for their quality and sophisticated color combinations. This launch is marked by a commitment to design, with new structures, temples, and shapes that provide greater style and quality.

A design with personalized acetates has been introduced within the women’s collection, in the most basic models, which gives the frames a distinctive touch. On the other hand, the “petite” line for adults with small faces has been refreshed with five new models in acetate, combination, and metal.

Frames for men have also arrived with significant novelties. For example, there is a new design that incorporates additional laminates, with structures that combine solid and transparent acetates. Also, a new metal piece with volume has been integrated into some models, which starts at the front and extends to the temple, a detail that adds design, personality, and quality to the glasses.

Woodys continues to bet on exceptional quality in its glasses, using materials such as German OBE hinges, Japanese beta titanium, or lenses produced by Carl Zeiss, which guarantee optimal protection against UVA and UVB rays. In addition, it continues to expand its range of models made from sustainable materials, such as bioacetate or recycled acetate.

About Woodys

Creativity and color are the driving forces behind the design of Woodys eyewear. Starting with eyewear made from the decks of wakeboards, Woodys has evolved to create eyewear inspired by the latest trends, but always staying true to Woodys’ style. Woodys is committed to finding the smartest and most sustainable solutions to create products that are as respectful as possible to our planet. Woodys aims to become a driver of positive change within the optical industry. Each frame is filled with authenticity to accentuate the wearer’s personality.