The GIGI STUDIOS FW24/25 campaign “Good Luck” invites us to reflect on the concept of luck as a true enigma and a source of uncanny joy. It can arrive unexpectedly or finally show up to fulfill our long-awaited desires.
Review the chapters of your life, and you’ll likely find that some of your most meaningful moments were strokes of luck—missing a train, attending an unplanned party, accidentally liking a photo…
Searching for four-leaf clovers, entering airplanes with the right foot, wearing special colors, carrying lucky charms, tattooing a pet’s name, worshiping the number 7… The list to evoke good luck is endless and varies from person to person, family to family, culture to culture. That’s the beauty of it, how broad its concept is. But beyond these rituals, luck is, most of all, a combination of a positive attitude and…pure chance!
MARCONIVANGUARD – Where sophistication meets a fashion-forward attitude.
The new additions to the VANGUARD Optical and Sun collections stand out for their unique gradient acetates, crafted through numerous trials, necessary to achieve the perfect shades.
The Anja and Rosalia models’ earthy and ochre color palette captures the essence of Fall and Winter, with subtle highlights that enhance the design. Discover carefully selected gradients in the Lumi and Ramona models, ranging from dark to lighter tones. These gradients have been meticulously developed in both vertical and horizontal orientations, the key to achieving this collection’s feminine and vanguardist aesthetic.
Regarding innovation, Vanguard features daring shapes sculpted from lightweight acetates, showcasing intricate angles and bevels. Technical advancements include new hinges, customized components engraved with our new logo, and an expanded range of colors for our bestseller models.
SABINEICONS – Timeless elegance, casual style.
The ICONS collection blends classical inspiration with a modern twist in its unisex designs, featuring pure shapes and exquisite details. This season’s surprise is the reinterpretation of our iconic Brooks model into an XL version, now available in both Optical and Sun lines—a classic already.
The ICONS Sun collection continues to evolve with innovative mixed constructions and lateral laminations, brought to life in various colors and tonalities. Their transcendent character makes trends endure a lifetime.
KEPLERMEN – Statement designs for the modern man.
With its robust and contemporary models, the MEN collection is the choice of creative men who take ownership of their style.
Discover GIGI STUDIOS’s take on the iconic pilot design with a new Optical model featuring an extraordinary metal frame destined to become a new favorite. In the MEN Sun collection, the new hexagonal and square-shaped frames in dark blue and green shades are perfect for an Autumn look, bringing more character to your personal style.
And because GIGI STUDIOS is about adding personality even in the smallest details, a novelty in both MEN Optical and Sun collections is a subtle step on the lateral side of our frames that accentuates their distinctive qualities.
XS – Extra small, extra style.
The XS collection features delicate silhouettes in striking, compact designs tailored for smaller faces with bold personalities—the essence of GIGI STUDIOS in its most condensed form.
This Fall/Winter, the XS collection presents a completely renewed display of contemporary, feminine, bold shapes balanced with a warm color palette. Handcrafted with meticulous attention to detail, every design decision carefully considers the special character of each model alongside necessary technical adaptations, ensuring a harmonious and perfectly integrated result.
LUMILAB – Innovative, ultra-lightweight design for the minimalists.
Our LAB collection is high-tech and experimental, pushing the boundaries of materiality to create models that seem weightless. The new acetate pieces continue the clean lines of previous collections but stand out for their renewed color palette. Overall, LAB models are quietly elegant with a feminine touch.
The latest LAB family addition is our very first rimless eyewear in Optical and Sun versions. This smart, frameless design is available in four different models and introduces a versatile concept. Mix and match lenses with bridges and temples in rich shades of red, green, and brown to craft your own unique autumnal style. Enjoy creative freedom with GIGI STUDIOS!
See the entire GIGI STUDIOS collection at SILMO at Hall 7 F205
About GIGI STUDIOS
The history of GIGI STUDIOS is a testament to a passion for craftsmanship. A constantly evolving commitment, passed down from generation to generation, to meet the needs of a discerning and demanding public. From its beginnings in 1962’s Barcelona to today’s global consolidation, GIGI STUDIOS dedication to craftsmanship and creative expression remains at the core of everything they do, offering quality and sophistication in an accessible way.
